Unlock Limitless Possibilities with Divi – A Must-Read Review!
Divi is built with a clear purpose—to transform WordPress into a true site builder, and in that mission, it succeeds remarkably well. If you’re planning to create multiple WordPress sites, Divi is a worthwhile investment of both time and money.
However, if you’re looking for an easy, budget-friendly way to build your very first website, you might want to explore other options first—like our top website builders of 2025.
Pros:
- User-Friendly Interface
- Extensive Pre-Made Layouts and Templates
- Versatility
- Responsive Design
- Regular Updates and Support
Cons:
- Performance Concerns
- Shortcode Dependency
- Cost
4.3
Ranked 85 from 251 Website Builders
Pricing
About Divi
Divi, developed by Elegant Themes, is a drag-and-drop site builder designed to work within WordPress—much like Elementor. By installing either the Divi theme or the Divi Builder plugin, you can create visually stunning websites without writing a single line of code.
Unlike some other website builders, Divi doesn’t overload you with extra content management or marketing tools. The philosophy behind it? WordPress already handles those aspects well enough—Divi simply focuses on making web design intuitive and seamless.
But does it truly deliver on that promise?
More importantly, is Divi worth its price, considering you’ll still need to pay for hosting? Is it easy to learn, or would you be better off choosing one of our top website builders of 2025? Let’s dive in and find out.
What You Need to Use Divi
Divi WordPress Theme Review: Creativity Without Limits!
To use Divi, you’ll need a WordPress website—either:
- A self-hosted WordPress site (which is the more cost-effective option)
- A site on WordPress.com’s Business plan, which allows custom themes and plugins
Once that’s set up, you have two options:
- Install the Divi theme (a flexible, all-purpose design)
- Use Extra, a magazine-style theme
Both themes come with Divi’s site builder pre-installed, so no additional setup is required.
Alternatively, if you already have a WordPress theme you love, you can install the Divi Builder plugin to add drag-and-drop editing. However, be aware that some compatibility issues may arise with fonts, colors, and styling—a common challenge when mixing different developers’ code.
Divi Theme Templates
Pre-Made Layout Packs for Effortless Design
Divi refers to its templates as “layout packs”, which are collections of pre-designed pages that can be applied to any part of your site. Thanks to Divi’s flexible system, you can mix and match layouts if you want—though visually, it’s best to stick to a single pack for consistency.
Divi WordPress Theme Review: Design Like a Pro with No Coding!
Design and Customization
Divi provides an extensive level of customization, making edits as simple as clicking an element and adjusting settings in a pop-up panel. Beyond drag-and-drop functionality, Divi gives you precise control over:
- Font & Text Styling – Set global styles for site-wide consistency or customize fonts and styles for individual elements as needed.
- Colors, Sizes & Shapes – Modify every element’s color, size, and shape, with options like pseudo-3D transformations and gradient backgrounds (customizable by position, direction, and intensity).
- Visual Effects – Enhance images with drop shadows, text shadows, and visual filters to create a polished look.
- Animations – Bring your site to life with custom animations for any element. (Just remember—too many animations can slow your page down!)
With Divi, you get complete creative freedom to design a website exactly how you envision it—without touching a single line of code.
Divi is built with responsive design in mind, ensuring your website looks great on any device. It even includes a device preview feature, letting you see how your design adapts to different screen sizes—a staple in modern site builders, but still a welcome addition to WordPress.
One of Divi’s standout strengths is its focus on efficiency. Here’s how it helps streamline your workflow:
- Effortless Styling – Copy and paste background colors, fonts, and styles between sections to maintain consistency without extra work.
- Bulk Editing – Make multiple adjustments at once, from resizing and positioning to tweaking the visual aesthetic of entire sections.
- Custom CSS – If you enjoy working with CSS, Divi allows for element-specific custom code, giving you precise control over every detail.
While Divi has a learning curve, once you master its features, it can drastically speed up your design process, making website creation smoother and more intuitive.
Huge Library of High-Quality Designs
- 370+ layout packs
- 2,695+ individual page layouts
- Covers diverse industries—art, tech, eCommerce, education, and more
- Free for all Divi users
I tested the process by creating a demo site for an animal shelter—it took me just 40 minutes to build a polished, professional-looking website.
A Vast Collection of Third-Party Add-Ons and Themes
Divi offers an extensive library of third-party add-ons to enhance your website’s functionality, including over 2,000 extensions and extra layout packs. These add-ons let you integrate event calendars, advanced image galleries, menus, listings, FAQs, and more—essentially, anything you might need to elevate your site.
- The Catch? Only 43 add-ons are free—the rest require payment, with some premium options costing over $100, though most are more affordable.
You could use free WordPress plugins (like Rank Math) as alternatives, but compatibility isn’t always guaranteed. However, if you develop your own custom layout, theme, or extension for Divi, you could even sell it and make money!
Customization with the WordPress Customizer
Divi integrates with the WordPress Customizer, allowing you to tweak styles, layouts, and colors in real time. For example, if you want to adjust your header, you can do so directly in the Customizer:
- Live preview of changes
- Simple, intuitive interface
- No coding required
Alternatively, you can skip the Customizer entirely and use the Divi Theme Builder for full design control. (More on that later!)
Divi Theme Options
Divi includes a dedicated backend settings panel where you can manage global settings, integrations, and functional customizations. This area allows you to easily add custom code snippets, such as Google Analytics tracking codes, without modifying theme files.
How to Build a Website with Divi
Now, let’s explore how Divi actually works…
As mentioned earlier, there are two main approaches to creating your website using Divi:
- Using Theme Customizer + Divi Builder – Configure your header, footer, and site layout via the Customizer while using the Divi Builder to design page content.
- Using Divi’s Theme Builder – Take full control by designing every part of your website, including headers, footers, and body content, with the visual editor.
Option 1: Customizer + Divi Builder
This is the quicker and simpler way to get started while still offering plenty of customization.
Setting Up the Divi Theme
Begin by using Divi’s settings in the WordPress Customizer to configure your header, footer, and blog layout.
Beyond the Customizer, Divi provides a backend settings area where you can fine-tune site-wide options and other details.
Designing Your Site with the Divi Builder
Once your site’s structure (header, footer, layout) is in place, you can use the Divi Builder to design your actual pages and content—such as your homepage, about page, and contact page.
While the first method offers a great balance of customization and ease, Divi also provides an advanced Theme Builder for complete design freedom.
Option 2: Using Divi’s Full Theme Builder
Divi’s Theme Builder lets you customize every single element of your website through a drag-and-drop visual editor. While this offers maximum flexibility, it does require more time and effort to set up.
Pro Tip: You can mix and match both methods! For example, you could customize your header in the Theme Builder but keep the default footer from the WordPress Customizer.
To access this feature, navigate to Divi → Theme Builder, where you’ll find an option to Add Global Header, Body, and Footer templates.
The “Body” section of a template controls everything between the header and footer—this includes blog post content, pages, and custom layouts.
With Divi’s Template Targeting, you can also create custom templates for specific content types.
- Example: You might set a for blog posts while having a separate custom template for “Review” posts that automatically overrides the default layout.
Here’s a look at some of the many ways you can target specific content:
Using the Theme Builder offers maximum customization, but it also takes more time and effort to set up.
If you prefer a faster, more structured approach, the first method (Theme Customizer + Divi Builder) is perfectly fine. It all depends on how much flexibility vs. simplicity you want.
Divi Theme Features
Divi, created by Elegant Themes, is one of the most popular multipurpose WordPress themes and visual page builders in the world. It combines powerful design flexibility with an intuitive drag-and-drop builder, making it ideal for both beginners and advanced users. Here’s what you can expect:
General Settings:
Divi gives you full control over your site’s look and feel. You can customize color schemes, typography, background settings, button styles, and site-wide design elements using the built-in Theme Options panel and Visual Builder. The theme also includes built-in support for social media icons and featured content sections.
Navigation Settings:
Manage navigation with ease by configuring dropdown menus, mega menus, and mobile menu styles. You can enable or disable navigation elements on specific pages, customize the header layout, and control visibility settings using Divi’s robust header customization tools.
Builder Settings:
Divi includes the powerful Divi Builder, a drag-and-drop visual editor that allows users to design layouts for posts, pages, and custom post types. You can enable or disable the builder on specific post types and save custom layouts for reuse across your site.
Layout Settings:
Easily control post and page layouts, including sidebar placement, metadata visibility, featured image display, and comments sections. The builder includes advanced modules for blogs, portfolios, sliders, testimonials, pricing tables, and more—giving you total layout flexibility.
Ad Management:
Divi allows you to insert advertisements directly through widgets or HTML modules in the Divi Builder. The Theme Options panel includes built-in ad management settings, making it easy to display un-widgetized ads and integrate with Google AdSense.
SEO Optimization:
Divi is built with SEO best practices in mind and provides a dedicated SEO tab in the Theme Options panel. You can optimize settings for the homepage, single posts, and archive pages. Divi is also fully compatible with leading SEO plugins like Yoast SEO, Rank Math, and All-In-One SEO Pack.
Integration Tab:
The Integration tab in the Divi Theme Options allows you to add third-party tracking scripts like Google Analytics, Facebook Pixel, and live chat tools directly into the header, body, or footer of your site without modifying theme files.
Automatic Updates:
After entering your Elegant Themes API key, Divi will automatically receive updates via the WordPress dashboard. This ensures your theme stays up to date with the latest features, bug fixes, and security improvements.
Divi Theme Pricing
The Divi theme is part of the Elegant Themes membership, which gives you access to all Elegant Themes products and unlimited site usage.
Bonus: Both the Divi theme and Divi Builder plugin are included in the price, along with tools like:
- Bloom for email opt-ins
- Monarch for social media sharing
Divi Customer Support and Service
The Best Page Builder for Stunning Sites – Divi WordPress Theme Review!
Divi offers a range of support options, including:
- 24/7 live chat
- Email support tickets
- A dedicated community forum
- Extensive documentation & tutorials
- An active Facebook group
- A regularly updated blog
I was especially impressed with the live chat support—agents were fast, polite, and genuinely helpful.
First Test: I asked about a free trial. The response came within minutes (even late in the day). Spoiler: There’s no free trial, but Divi does offer a 30-day money-back guarantee.
Second Test: I inquired about third-party themes compatible with the Divi Builder plugin. Unfortunately, there’s no official list, and I received that confirmation via email a couple of hours later.
Third Test: I had a styling issue with the editor. I wanted to apply text styles and colors from a Layout Pack to my entire site permanently. The support team quickly directed me to a tutorial on setting Layout Packs as default, which solved my problem.
Overall, Divi’s support team is responsive, knowledgeable, and genuinely helpful, making it a strong plus for anyone using the theme.
Divi: Pros and Cons
The Divi theme, developed by Elegant Themes, is a widely-used WordPress theme and page builder known for its versatility and user-friendly design. Below is an overview of its advantages and disadvantages:
Pros of Divi Theme:
- User-Friendly Interface: Divi offers a drag-and-drop visual builder, enabling users to design websites without coding expertise.
- Extensive Pre-Made Layouts and Templates: With over 2,000 professionally designed layouts and templates, users can quickly initiate their website projects.
- Versatility: Divi is suitable for various website types, including blogs, portfolios, and eCommerce sites, and is compatible with most WordPress plugins.
- Responsive Design: The theme ensures websites are optimized for all devices, providing a consistent user experience across desktops, tablets, and smartphones.
- Regular Updates and Support: Divi receives frequent updates and offers customer support, ensuring users have access to the latest features and assistance when needed.
Cons of Divi Theme:
- Performance Concerns: The complexity of Divi can lead to slower website loading times, potentially impacting user experience and search engine rankings.
- Shortcode Dependency: Divi utilizes shortcodes for design elements, which can complicate editing or transferring content to other platforms.
- Cost: As a premium theme, Divi requires a subscription, which may be a consideration for users with budget constraints.
Conclusion: Is Divi the right choice for you?
Let’s go over some of its standout features:
- Unmatched Design Flexibility – Unlike most WordPress themes, Divi allows you to create 100% custom designs using its visual, drag-and-drop builder—no coding required.
- Full Theme Customization – With Divi 4.0, you’re no longer limited to editing posts and pages. You can now design your entire theme, including the header, footer, blog post templates, and even WooCommerce product pages.
- Advanced Conditional Logic – Divi lets you create multiple templates and apply them conditionally to different parts of your site, making it a powerful tool for customization.
While Divi requires more setup than a typical “plug-and-play” theme, it offers far more design control. Plus, if you don’t want to start from scratch, you can always import one of the thousands of pre-made templates to speed up the process.
Divi Coupon
WP Steer readers can take advantage of an exclusive discount on Divi, allowing you to access its powerful design tools at a reduced price.
Additionally, yearly and lifetime plans come with extra savings, making it a great time to upgrade.
Simply click here to purchase, and the discount will be applied automatically.
Frequently Asked Questions
What is Divi?
Divi is a WordPress theme and plugin that transforms WordPress into a fully functional site builder, similar to Elementor. It enables users to create highly customizable, responsive web designs with ease. You can install it on a self-hosted WordPress site or on WordPress.com (if you have the Business plan or higher).
How much does Divi cost?
Currently, Divi costs €79.88 per year, which includes:
- Unlimited updates
- Premium support
- Use on unlimited websites
If you plan to use Divi for more than two years, the Lifetime Access plan is a better deal. It offers the same benefits as the yearly subscription, but you only pay once.
Is Divi the best WordPress theme?
Divi is certainly one of the top themes with a built-in site builder.
However, the “best” WordPress theme depends on your needs. If you just need a simple blogging theme, a free option from WordPress’s repository might be enough. But if you want full control over your site’s design with an intuitive, drag-and-drop editor, Divi is hard to beat.
Is Divi better than Elementor?
It depends on your needs.
- For beginners or single-site users, Elementor might be a bit more intuitive.
- For freelancers or agencies building multiple sites, Divi is often the more efficient choice.
Both are excellent builders, and each has its strengths. If you’re unsure, check out our comparison of the best website builders in 2025 to find the best fit for you.
